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Medium lays off 50 employees, shuts down New York and D.C. offices

collected by :Rechard Bernard

follow the latest news of” market news” from different sites to most famous technicals /Matt Drange by 2017-01-05 at 18:48

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Medium Lays Off 50 Employees, Closes Offices In New York And Washington D.C.

Medium Lays Off 50 Employees, Closes Offices In New York And Washington D.C.*/

– Publishing platform Medium is laying off one-third of its employees, citing the “broken system” of online advertising sales as the primary culprit.The cuts are “mostly in sales, support, and other business functions,” according to Medium cofounder and CEO Evan Williams, who announced the layoffs in a blog post on the site Wednesday afternoon.When Medium was launched in 2012, it aimed to “define a new model” for online publishing that would better serve those consuming it.
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Medium Moves Away From Ad-Supported Publishing; Pandora Launches New Ad Formats

Medium Moves Away From Ad-Supported Publishing; Pandora Launches New Ad Formats*/

– Here’s today’s AdExchanger.com news round-up… Want it by email?Sign-up here.Death By TransformationMedium is moving away from the ad-supported publishing model announced last year, without indicating what will replace it.
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Medium lays off 50 employees, shuts down New York and D.C. offices

Medium lays off 50 employees, shuts down New York and D.C. offices*/

– It’s not the happiest new year at social publishing platform Medium, apparently.According to a blog post from its CEO Ev Williams, also co-founder of Twitter, the well-funded startup is laying off 50 employees in non-engineering roles and shuttering its offices in New York and Washington, D.C.Williams took the rosiest possible angle on changes happening at Medium, titling his announcement about the layoffs “Renewing Medium’s focus.” In the post, the CEO explained that the layoffs are happening as part of a broader plan to shift Medium’s business model.Primarily, the company is trying to avoid repeating what other blogging platforms have done, encouraging publishers or authors to focus on reach and page views to generate advertising revenue, rather than encouraging them to focus on quality information and storytelling.
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